Malaysia Hotline: +603-2141 8908
A
brand is a unique design, sign, symbol, words, or a combination of all these,
employed in creating an image that identifies a product or service. A brand is
important as it distinguishes your product or services from that of your
competitors.
Branding
is the process of creating and disseminating the brand name. Branding can be
applied to the entire corporate identity as well as to individual product and
service names. Branding is vital to a company as it refers to the perceived
image and subsequent emotional response to a company, its products and
services. Company should place great emphasis on branding as it affects the
level of credibility, quality, and satisfaction in the consumer's mind.
What
to consider before designing a Brand?
1.
How will the brand be perceived against competitors in the market?
2.
What is the positioning statement of your brand?
3.
What is the selling point of your product?
4.
Who is your targeted audience? Are they digitally savvy?
5.
What is the long term vision of the brand?
6.
What is the impression of the brand that you want to create to the public?
7.
Other brand image concerns: market awareness, emotional associations, value to
the consumer, brand perception vs. consumer behavior, changes desired in the
brand-consumer relationship over time.
Brand
designing should take into account how, what, where, when and to whom you plan
on communicating and delivering your brand messages. Advertisement location
should also be planned ahead to achieve the greatest result.
Contact us
If
you have further queries, please contact Tannet
24
hours Malaysia hotline：603-21418908;
24
hours Hong Kong hotline：852-27837818;
24
hours Hong Kong hotline：86-755- 36990589;
Email:
mytannet@gmail.com
TANNET
GROUP : http://www.tannet-group.net, http://en.tannet.com.my