Malaysia Hotline: +603- 2141 8908
Intellectual property is a key driving force for growth in many companies and economies today, as the different types of intangible assets of a business are often more important and valuable than its tangible assets.
Intellectual property rights (IPRs) provide a basis for businesses to:
- prevent others from copying their products or using their innovations – this is particularly relevant in today's competitive markets;
- create a strong brand identity through product differentiation drawing on the strategic use of one or more types of IPRs;
- obtain valuable competitive intelligence (analyzing commercial and technological information from patent, trademark and design databases can increase a company's understanding of technological fields and trends, identify future research and growth areas, and analyze competitors, thereby saving research/development/marketing time and resources);
- gain revenues through licensing, franchising or other IP transactions;
- obtain financing or venture capital – IP assets that have legal protection and can be valued and leveraged to obtain capital;
- increase their commercial value;
- access new markets;
- engage in different types of business partnerships – IP rights provide a basis for collaborative partnerships, e.g. in research, marketing, open innovation, outsourcing etc.;
- ensure freedom to operate (owning or licensing in key IPR can reduce the risk of businesses infringing IPRs of others when using technologies, trademarks, designs, and copyright work);
- segment geographical markets (in some countries, IP owners can prevent goods from being imported into another country in which they also have IPR protection).
- Business membership organizations and chambers of commerce can play an important role in helping companies use IP to increase their competitiveness. By engaging in the IP field, business membership organizations can:
- help their members and local economies increase their competitiveness
- demonstrate leadership within a cutting-edge issue in the modern economy
- attract new members, especially in highly innovative sectors
- generate new sources of income through new services.
Contact us
If you have further queries, please contact Tannet
24 hours Malaysia hotline：603-21418908;
24 hours Hong Kong hotline：852-27837818;
24 hours Hong Kong hotline：86-755- 36990589;
Email: mytannet@gmail.com
TANNET GROUP : http://www.tannet-group.net, http://en.tannet.com.my