Malaysia Hotline: +603- 2141 8908
Logos are a critical aspect of business marketing.
As the company's major graphical representation, a logo anchors a company's
brand and becomes the single most visible manifestation of the company within
the target market. For this reason, a well-designed logo is an essential part
of any company's overall marketing strategy.
Purpose
Corporate logos are intended to be the
"face" of a company: They are graphical displays of a company's
unique identity, and through colors and fonts and images they provide essential
information about a company that allows customers to identify with the
company's core brand. Logos are also a shorthand way of referring to the
company in advertising and marketing materials; they also provide an anchor
point for the various fonts, colors and design choices in all other business
marketing materials.
Design Principles
Good logos should be unique and comprehensible to
potential customers. Although there are myriad choices for color, visual
elements and typography, in general a logo should help convey some information
about the company, or be designed in a way that gives some sense of meaning
about the company or its industry. For example, cutting-edge firms and tech
companies tend to have angular logos to convey speed, while service-oriented
firms have rounded logos to provide a sense of service and trust.
Contact us
If you have further queries, please contact Tannet
24 hours Malaysia hotline：603-21418908;
24 hours Hong Kong hotline：852-27837818;
24 hours Hong Kong hotline：86-755- 36990589;
Email: mytannet@gmail.com
TANNET GROUP : http://www.tannet-group.net, http://en.tannet.com.my