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United
State Logo can be protects words, names, symbols, sounds, or colors that
distinguish goods and services from those manufactured or sold by others and
indicate the source of the goods and can be register in U.S. Patent and Logo
Office (USPTO). In short, a United State Logo is a brand name. United State
Logos, unlike patents, can be renewed as long as they are being used in
commerce.
The U.S.
Patent and Logo Office (USPTO) accepts applications for registration of both
traditional marks (word, design and combination marks) and nontraditional marks
(color, shape, sound, scent, touch and motion marks), as well as for collective
marks and certification marks.
USA logo registration
Word Mark
(“standard character” drawings)—All letters and words in the mark are depicted
in Latin characters; all numerals in the mark are depicted in Roman or Arabic
numerals. The mark includes only common punctuation or diacritical marks and
does not include a design element.
Design
Mark (stylized wording and/or design)—The image must be in .jpg format, scanned
at no less than 300 dots per inch and no more than 350 dots per inch, with a
length of no less than 250 pixels and no more than 944 pixels and a width of no
less than 250 pixels and no more than 944 pixels.
Color
Mark—The US Logo applicant must submit substantial proof of acquired
distinctiveness and the logo in color, accompanied by a color claim naming the
color(s) that is/are a feature of the mark and a separate statement describing
where the color(s) appear(s) in the mark.
Shape
(Configuration/Three-Dimensional) Mark (the shape and design of a product)—The
US Logo applicant must include a description of the mark indicating that the
mark is three-dimensional and a drawing that depicts a single rendition of the
mark.
Sound
Mark—The file must be in .wav, .wmv, .wma, .mp3, .mpg or .avi format and should
not exceed 5 MB in size for audio files and 30 MB for video files. The
applicant must provide a detailed description, including any words or lyrics,
of the sound.
Scent
Mark—The US Logo applicant must submit substantial proof of acquired
distinctiveness; a detailed written description (no drawing is required); and a
specimen of the fragrance.
Touch
Mark—The mark must be represented graphically.
Motion
Mark—The drawing may depict either a single point in the movement or up to five
freeze frames showing various points in the movement. The applicant must also
provide a detailed description of the motion.
Collective
Membership Mark—The mark must be used by the members of a cooperative, an
association, or any other collective group or organization.
Certification
Mark—Any word, name, symbol and/or device used by a person other than its owner
to certify regional or other origin, material, mode of manufacture, quality,
accuracy or other characteristics of such person’s goods or services or that
the work or labor on the goods or services was performed by members of a union
or other organization.
US Logo Procedures
The U.S.
Patent and Logo Office (USPTO) will issue an official filing receipt. An US
Logo Application is typically examined three to four months after filing.
If the
USPTO examiner objects to registering the mark on substantive grounds (such as
a likelihood of confusion with other marks on the USPTO register or that the
mark is descriptive), or raises informalities that must be addressed before the
application can proceed (such as requiring amendments to the goods or services
or requiring a disclaimer of generic words), an Office Action will be issued
specifying each objection.
Once
these issues are resolved, or if the examiner does not raise any objections,
the application will be approved for publication in the Logo Official Gazette
and a Notice of Publication will be issued listing the publication date.
Any
third party that believes it will be harmed by the registration of the mark may
oppose the application, or file a request for an extension of time to oppose,
within 30 days of the publication date.
If the
application is not successfully opposed, the USPTO will issue a Certificate of
Registration for use-based applications. An applicant has 36 months from the
Notice of Allowance date to submit proof of use, known as the “allowance”
period, or the application will go abandoned. Every six months during the
allowance period, the applicant must file either a Statement of Use or a
request for extension of time to file a Statement of Use indicating a
continuing bona fide intent to use the mark for the goods and services in the
application. Once the USPTO accepts the Statement of Use, the Certificate of
Registration will be issued.
United State Logo Registration
The
United State Logo registration is notified to the applicant and published in
the U.S. Patent and Logo Office (USPTO). The Logo is registered for 10 years,
from the filing date, and is renewable by 10-year periods.
Contact
us
If
you have further queries, please contact Tannet
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hours Malaysia hotline:603-21418908;
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hours Hong Kong hotline:852-27837818;
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hours Hong Kong hotline:86-755-
36990589;
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